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the
company
People
 Roy
Carlisle, Managing Director's knowledge base
-
MBA with pure science first degree
- 25 years+ UK & International experience
- Including major Pharma, Biotech & Advertising Agencies
- General & Senior Management knowledge & experience
of:-
- Marketing / commercial strategy
- Operations & general sales management
- Business development
- Branding & Advertising
 Nicola
Carlisle, Director's knowledge base
-
BSc Hons Pharmacy, Member of Royal Pharmaceutical Society
- 24 years+ knowledge and experience of Retail and Hospital
Pharmacy Practice
- Detailed knowledge of primary healthcare and current retail
trade practices
- Fully aware of latest prescribing trends
- Knowledge of major pharmacy chains marketing / commercial
strategy
- Conversant with Continuing Pharmacist Education and the
Patient Medical Record (PMR) system
- Good understanding of the interfaces and influence chains
within primary healthcare
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